The Information Office of the Yantai Municipal People's Government held a press conference to introduce a series of wine culture activities in Yantai on Nov 14.
These activities are aimed at highlighting the history and culture of Yantai wines and integrating wine culture into the daily lives of the people. Six wine culture activities will take place from November this year until June next year.
The events will include essay and photography competitions, interactive activities such as painting and calligraphy exhibitions, as well as innovative activities like cultural and creative product design collections.
The first event in the series will be a visit by national literature and art masters to Yantai's wine region on Nov 16. These masters will immerse themselves in local wine enterprises and vineyards, gaining a deeper understanding of Yantai's rich cultural heritage. Their experiences will be shared through stories that promote Yantai wines.
The aim of these thematic events is to make wine a part of every household, enhance citizens' consumption experiences, and promote the Yantai wine brand, thereby driving the industry's development.
The Information Office of Yantai Municipal People's Government holds a press conference on Nov 14. [Photo/Website: ifeng.com]
